Brewers traditionally generate just more than half of beer revenue at bars and restaurants. In general, consumers are trading down to lower-priced beers and are buying less craft beer, Lemoine says. Amid all the "societal uncertainty," said Budweiser vice president Monica Rustgi, "we’ve noticed consumers gravitating to larger brands with consistent quality credentials that they know and trust.”. COVID-19 dining out:Restaurants take to the streets to create socially distanced dining rooms as nation reopen, Is virtual camp worth the cost? But many experts thought the beer run would slow down in late April and early May, says Eric Shepard, executive editor of Beer Marketer's Insights. Corona Light Mexican Lager Beer makes every day the lightest day with its uniquely refreshing flavor at 99 calories* per serving. 4.2 out of 5 stars 38. Corona Light, with only 99 calories and 5 grams of carbohydrates, is golden light in color with a crisp and refreshing taste. "It did not. Also driving swig-from-home sales: online purchases. Its pleasant fruit-honey malt aroma and distinctive hop flavor make it a favorite among calorie and carb-conscious consumers and those interested in a light, thirst quenching beer. This easy-drinking beer pairs well with spicy food and citrus dishes. It is most appropriate for spicy, hot foods. ... while Coors Light and Bud Light 30-packs … "At first, our drinkers stocked up on our beers along with everything else," said Jim Koch, founder and chairman of Boston Beer Company. "We believe some of that is people were going out less so they were getting more in less frequent trips, opting for 24, 30 and 36-packs of big trusted brands," said Adam Collins, chief communications officer for Molson Coors. America's love affair with thirst-quenching hard seltzers continues to grow. 99. Follow USA TODAY reporter Mike Snider on Twitter: @MikeSnider. Other boozy beverages cashing in during the coronavirus crisis: •Spirits. It is especially enjoyable with meals that call for simple, light refreshment. FREE Shipping by Amazon. The hard stuff has not been a hard sell, with sales up 29% in the period between March 8 and May 10, and up 55%. Sales of 30-packs of Busch Light are up 31%, while Coors Light and Bud Light 30-packs are up 31% and 24%, respectively. "That growth continued as people found more occasions to enjoy beer at home.". :Parents question the value of kids attending summer sessions on a screen. Corona Light Crown Logo Hat Beige. Sales of 24-can cases of Michelob Ultra are up 59% so far this year, while sales of Miller Lite cases are up 26.5%. During the two-week period ending, April 18, three times as many bought alcohol online than in the two weeks ending Feb. 29, Nielsen says. The market leader White Claw saw sales of its mango-flavored beverage skyrocket 700%, so far this year. "We have seen a lot of that movement particularly in Miller Lite, Coors Light and Blue Moon. But New Belgium Brewing beers rose 42%, while Sierra Nevada Brewing was up 32%. © 2020 USA TODAY, a division of Gannett Satellite Information Network, LLC. Get it as soon as Tue, Oct 6. Mexico- Light Lager- 4.0% ABV. The number of people buying alcohol to take home rose 27% during the week ending April 11, compared to a year ago, Nielsen says. Indeed, there was a big pop in the week run-up to Cinco do Mayo," he said. They sell more beer in stores, but remember, that individual can, bottle or draft can cost $4 or more in a bar or restaurant, while when you buy in bulk it costs 72 cents to $1.30) That's why the shutdown has disproportionately hurt smaller, local breweries that rely on visitors coming into a taproom or brewpub. That suggests the Memorial Day weekend could yield "a massive week of off-premise sales," he said. "Weekly trends for beer continue to display tremendous growth," said Williams, noting that for the week ending May 10, sales were stronger than average. And its 12-can variety packs, first sold in June 2017, were up 375%. Corona Extra Blue LED Neon Light Rope Sign, 12" Bottle Cap Shaped, Officially Licensed, Plug-in or Battery Powered, Wall Decor for Home, Bar, Garage, Shop, or Man Cave. Premixed cocktails and tequila lead the way, up 149% and 106%, respectively, in the week that ended May 10. The big winners: Big beer brands such as Busch Light, Corona, Michelob Ultra, Miller Light and Coors Light. •Craft beer. Corona Light is a light bodied, dry, crisp and refreshing light beer. Samuel Adams Boston Lager beers rose more than 9% and 60 Minute IPA, a beer from Dogfish Head Craft Brewery, acquired a year ago by Sam Adams' parent company Boston Beer, was up more than 6%. Beer sales are up 16%, based on dollar value, so far this year up to May 10, according to Bump Williams Consulting of Shelton, Connecticut., which services the beverage alcohol industry and uses sales data from Chicago-based market research firm IRI. Favorite drinking establishments have been forced to close during the coronavirus pandemic – or pivot to curbside pickup and delivery. Restaurants take to the streets to create socially distanced dining rooms as nation reopen, Parents question the value of kids attending summer sessions on a screen, disproportionately hurt smaller, local breweries, Your California Privacy Rights/Privacy Policy. So, many consumers have opted to buy mega-packs of beer – or hard seltzer. Consumers are buying in bulk, with sales of cases of beer on the rise.